Corporate Sponsorship in Schools Essay Example

Walking through the hallways of my middle school, I am bombarded by the colorful ads flashing on the flat-screen televisions. In exchange for the televisions, multiple corporations had requested that ads for their companies be displayed on the TVs. Advertisements for local restaurants were displayed throughout the school, slowly becoming the brunt of students’ humor as we continuously cracked jokes about Whataburger or “Freddy’s fresh guacamole.” However, the ads had the opposite of its intended effect; instead of being enticed by the advertised restaurants, I began to associate the companies with my peers’ jokes, which made me even less likely to visit the restaurants. Just as in my middle school, corporate sponsorships allow schools to become associated with different companies. While corporate sponsorship of school could provide necessary funding for the school, sponsorships would only increase the disparity between schools in rich and poor neighborhoods and allow companies to influence students’ education.

Corporate sponsorships will benefit schools through increased funding for extracurricular and academic programs. With greater financial resources, schools can afford to purchase new sports equipment and more supplies for music classes - such as instruments, uniforms, or new music - thus expanding extracurricular opportunities for students. School funds from corporate sponsorships would allow the school to hire more specialized teachers to teach a greater variety of courses. For example, in a school such as Health Careers, funding from corporate sponsorships would create a greater diversity of specialized health classes, such as classes in public health or environmental health science, through a greater variety of teachers trained in specialized courses.

Conversely, while corporate sponsorships may provide extra funding for school programs, these partnerships could create a greater gap between schools in suburban neighborhoods and schools in poverty-stricken areas. While schools in poor neighborhoods are often the ones more desperately in need of extra funding, corporations will likely want to sponsor schools with academically or athletically successful students, and those are most likely the schools which already have the funding necessary to support their students. In addition, corporate sponsorships would also give those corporations a certain degree of influence over students’ education. For example, if a soda company sponsors a school, the company may request that the school reduce its emphasis on the negative effects of sugary drinks. Furthermore, if a technology corporation sponsors a school, but dictates that the school can only buy technology from the company, the students will be limited to only the technology from that company. In exchange for increased funding, schools would have to sacrifice the benefit of an impartial education.

In school, students should be taught to form their own opinions about the world around them instead of having schools force the opinions of different companies upon the students. By forcing students to only use certain products, schools would take away students’ ability to judge and choose for themselves what they think is right. Although corporate sponsorships could provide funding to diversify classes, the drawbacks outweigh the benefits as schools would allow corporations to influence the education system. Corporate sponsorship of schools would be detrimental to students.


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